Posted : 2021-03-01 17:20 Updated : 2021-03-01 17:20 Singer-actress Jun Hyo-seong promotes Korea's Independence Movement Day wearing a hanbok on a Times Square billboard in New York City. Courtesy of JHS Entertainment By Dong Sun-hwa Singer-actress Jun Hyo-seong has appeared on a billboard in New York City's Times Square, wearing a hanbok, the Korean traditional dress, to commemorate the 102nd anniversary of the March 1 Korean Independence Movement Day. The event was part of a project run by fashion brand Lakai Korea to promote hanbok through various media ― the company frequently showcases products that highlight the country's traditional beauty and history. Jun said, "It is my honor to take part in such a meaningful project." Courtesy of JHS Entertainment