Saudi Cenomi Retail plans to divest 26 brands to f

RIYADH: Saudi franchise retailer Cenomi Retail plans to divest 26 non-strategic brands as part of the strategy to rationalize its brand portfolio, the company said in a Tadawul filing. Formally known as Fawaz Abdulaziz Alhokair & Co., the Riyadh-based firm said it wants to focus on “Champion Brands” occupying the number one or two positions in their sectors. In the first phase

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