Roy Morgan Image of Professions Survey 2021: In a year dominated by COVID-19 - health professionals including Nurses, Doctors and Pharmacists are the most highly regarded; but almost all professions down from pre-pandemic

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Source: These are the main findings of a Roy Morgan online survey conducted from April 13-22, 2021, with 1,267 Australian men and women aged 14 and over.
During a year that has been dominated by the COVID-19 pandemic, health professionals have again been rated as Australia’s most highly regarded professions, but there were declines for almost all professions compared to four years ago.
Of all 30 professions surveyed in 2021, only one profession,
Union Leaders, increased their rating compared to four years ago while 29 professions have a lower image now than in 2017 pre-pandemic.
Since 2017 there have been several trends and events that have shaped public opinion on professions including the rise of ‘Fake News’ and growing distrust of social media companies; The Royal Commission into Misconduct in the Banking, Superannuation, and Financial Services Industry that uncovered countless examples of wrongdoing within Australia’s banking and financial companies; scandals at large businesses such as AMP and most recently Greensill Capital, mining disasters including the destruction of indigenous art at the Juukan Gorge and the Mariana dam disaster; and the result of the 2019 Australian Federal Election came as a shock to many media professionals who had predicted a clear ALP victory.

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