Packed.House Seals New Deals with M&Ms and Grant Thornton January 29, 2021 The media and production company, Packed.House has secured the Mars-owned M&Ms brand as the sponsor of its on-demand and streaming section on entertainment.ie for a second year the second year in a row. The partnership was brokered by Medicom. M&Ms will take full ownership of the on-demand and streaming section on entertainment.ie for the year bringing readers recommendations of movies and shows to watch arranged by genre. The Packed.House development team has also built a real time M&M’s On Demand Recommender widget which is populated frequently by the entertainment.ie editorial team with recommendations.