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    • 'Do It Right' with AI: Ally creators experiment with generative AI in marketing test case

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    'Do It Right' with AI: Ally creators experiment with generative AI in marketing test case

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    Laurie Hurst , Andrea Brimmer , Sathish Muthukrishnan , Prnewswire Ally Financial Inc , Ally Communications Media , Ally Financial Inc , Chief Marketing , Public Relations Officer , Customer Care , Chief Information , Digital Officer , Supporting Productivity ,

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