Businesses that win “World’s Best” are highlighted by the local people who have taken the time to vote for their favorite gift shop, chiropractor, toy store, and even, Best Radio Station. Banners get made for the different winners, and “bragging rights” (humbly of course). Remember this is a vote by the people, making it highly respectable, and helps highlight companies that just plain rock. Just to be nominated is a really cool feeling. It’s like, “Hey! Someone noticed us!”