Media Consumption in an Evolving Digital World: Millennials

Media Consumption in an Evolving Digital World: Millennials and Digital Natives' Consumption Habits and Implications for Legacy Media in East Africa

Media Consumption in an Evolving Digital World: Millennials and Digital Natives' Consumption Habits and Implications for Legacy Media in East Africa

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Kenya , Hesbon Hansen Owilla , Nancy Booker , Clare Mogere , Media Innovation Network , Media Innovation Centre , Aga Khan University , Graduate School , East Africa , Innovation Network ,