This issue of The ACHR NEWS explores six strategies for HVAC success in a tough economic climate, the effort on the ground in Washington D.C. to halt DOE appliance efficiency measures, the confusion over the “heat pump” name when it comes to A/C, the benefits of a properly managed vehicle fleet, the value offered by “high-end” systems,” the importance of online reviews, rebates returning to the Florida budget, one bad habit plaguing the industry, how to troubleshoot electronic expansion valves in walk-ins, the return of the NEWS’ “40 under 40” contest, along with the latest SNIPS NEWS and new HVAC products.