Reliance Jio: It said that JioPhone with a better configuration was available for Rs 500-Rs 700 during the initial years but most of the remaining feature phone customers have remained sticky despite aggressive offers. "While JioBharat is attractive within its segment, most of the remaining feature phone customers have remained sticky amid aggressive offers in the past and thus we do not expect them to churn in large numbers with this new offer," as per the brokerage.