Independent broker dealer recruiter Jon Henschen Publishes “4 Ways to Give Clients a ‘Wow’ Experience” Share Article Jon Henschen’s article, “4 Ways to Give Clients a ‘Wow’ Experience,” references The Book of Wow and identifies four Wow experiences that work on both the advisor and broker-dealer level. Wow experiences are similar to unexpected acts of kindness, which can be infectious and very gratifying when put into regular practice. MINNEAPOLIS (PRWEB) March 04, 2021 Featured February 24, 2021 on ThinkAdvisor.com, independent broker dealer recruiter Jon Henschen’s “4 Ways to Give Clients a ‘Wow’ Experience,” encourages advisors to read through the “The Book of Wow” to learn what other advisors have done to exceed normal expectations and to come up with their own Wow experiences for clients. “The Book of Wow,” is based on the Art of Wow program created by Knowledge Labs. According to the book, Wow experiences are unanticipated, surpass professional advice and involve actions that resonate on a personal basis with clients; they’re also often unique to each client.