'Times They're a Changin' With serendipity of discoveries, its a bigger challenge for organisations to prevent falling back into old ways Illustration by Raj Verma Say it the musical Bob Dylan way, 'The times they're a changin' or the poetic Alfred Tennyson way, 'The old order changeth yielding place to new?', India Inc's trial by fire in the pandemic restrictions has delivered some startling revelations and pleasant surprises. Of running businesses remotely, in new, unbelievably simple and cost-effective ways; of engaging with clients, customers and employees online; of new logistics and supply chain and new ways of co-opetition. When Covid-19 hit India, first there was shock and disbelief at businesses grinding to a halt, sales falling to zero and mounting losses. Then there was panic about the future and survival of businesses. As CEOs and organisations gathered their wits and put new strategies in place to restart or continue operations, the screen of ambiguity began to clear. And then -magically - things started falling in place.