IBM homes in on Build partners in hybrid cloud push IBM homes in on Build partners in hybrid cloud push Follows Big Blue’s partner refocus of its Hybrid Cloud Build Team David La Rose (IBM) Credit: IBM IBM’s overhaul to its PartnerWorld program back in May last year brought in two new tracks — Build and Services. Nine months later, Big Blue’s reaffirming its commitment to its channel partners, with a particular focus on Build partners. This is according to David La Rose, general manager of IBM’s partner ecosystem and former managing director of IBM A/NZ, who said that the changes to its PartnerWorld program were a precursor to not only supporting its existing partner ecosystem, but also attracting what he called a “different” type of partner.