How Domino’s Plans to Beat the Food Delivery Boom With a new ad agency and growing budget, the pizza chain is committed to taking a different approach than the competition Domino's reported U.S. same-store sales increased 17.5% during the quarter ending Sep. 6. Kacy Burdette December 11, 2020 Although Domino’s Pizza didn’t know it, the Michigan-based company has been preparing for a pandemic for years now, with investments in online ordering, contactless delivery and curbside pickup.