XTorch on âShark Tankâ (ABC) Sharing their story, the couple told the Sharks they were visiting Equatorial Guinea, Africa, The Dominican Republic and other remote areas where Keidy fell sick. The doctors couldn't figure out the disease and said she could die soon. Moreover, they gave Gene a bag of colorful pills and told him to make sure she took them all on time. Due to the lack of power or electricity, he had to make do with a torch and see what all pills were to be given to his wife. That painful and heartbreaking experience made the couple embark on their entrepreneurial journey. Sharing the cost of their product, Gene said it was available for about $55 and it took $18 to make it. "Next time, it will cost us $14 to make it," he proudly added.