Updated Mar 11, 2021 | 13:13 IST Weeks after Indian newspaper body INA wrote to Google demanding compensation for content creators, the matter has now been taken up by NBA, the news broadcaster body in India After newspapers, Indian TV broadcasters urge Google to share ad revenue  |  Photo Credit: Thinkstock Key Highlights Indian Newspaper Society in February urged Google to share ad revenue with local content creators Now, National Broadcasters Association has written to Google India country manager on the matter The Indian broadcasters' body, News Broadcasters Association (NBA), has urged Google to compensate content owners weeks after the Indian Newspaper Society (INS) president fired a missive to the tech giant on the matter.