Getsafe: The German scale-up marketing insurance at millennials Christian Wiens. Image: Getsafe With a foothold in the UK and fresh investment for further expansion, Getsafe is growing its insurtech tailored for tech-savvy consumers. Getsafe was “built on the belief that the world deserves a better insurance experience”. That’s according to CEO Christian Wiens, who founded the company in 2015 along with CTO Marius Simon. The digital insurance provider has set out to make the processing of getting covered easy, flexible and even – if possible – enjoyable. “We are on a mission to reinvent how Europeans think about insurance and how they interact with it,” said Wiens. He set out on this mission following a mishap of his own. A broken landlord’s vase made him realise just how complicated the world of insurance was.