Fingerlakes1.com Menu Gabe is the National News Editor and works out of Washington, D.C. Have a tip? Send it to [email protected]. On the Ground With Gabe is a FingerLakes1.com blog that “takes you behind the headlines, practices, techniques and ethics of all things journalism.” Meltwater, one of the world’s leading media monitoring companies, revealed an often overlooked, inconvenient truth when it comes to the precious balance between public relations and journalism, especially now during the 21st century. In a recent post titled “How to Pitch Your Press Release to Journalists,” Meltwater insists that “a press release is only as good as your pitch.”