Photo by Gen.G Builds will be judged and reviewed by a panel of gaming influencers including LittleSiha, JeromeASF, RyGuyRocky, Solidarity, Doc M77, IYMAN, ACAU, Pacckker. Judges will look for build quality, creativity, and color, when selecting finalists. "The 'Build Your Life in Color' competition is another example of how Crocs continues to innovate by creating authentic relationships with brand fans and consumers on the digital stage," said Crocs SVP & Chief Marketing Officer Heidi Cooley. "Just like Crocs, the world of Minecraft is inspired by creativity and self-expression, and we're excited to collaborate with Gen.G on a program that brings Crocs together with the gaming community."