Godrej Group had bought the Goodknight brand in just Rs 100 crore in 1994. A year later in 1995, it sold a 51 per cent stake in Goodknight to Sara Lee and started a joint venture with the US-based consumer goods company. Later in 2010, GCPL acquired Sara Lee's 51 per cent stake for Rs 1,240 crore and merged the business into the company.

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