Direct-to-Consumer Advertising: Are You Sure You're Not Sick

Direct-to-consumer drug ads vaulted "bipolar" into the public domain by pharma drug makers seeking to enlarge the diagnosis to sell more meds.

Related Keywords

Marcia Angell , Fonz Henry Winkler , Martha Rosenberg , Drug Companies , Pfizer , Ewa Urban , Direct To Consumer Advertising , Are You Sure Re Not , Gastroesophageal Reflux Disease , New England Journal , Big Food , Big Pharma ,