a new survey by small business site shows 50% of small business owners are maintaining current strategies by starting promotions earlier, leveraging social media, and increasing e-mail marketing. 22% of respondents said promotions like small business saturday are making a difference in their business. so, what do some entrepreneurs have in mind to get customers to shop local? we go to east greenwich, rhode island, to find out what small business owners there are doing to attract customers on november 30th. it's really the small stores, the boutiques, the restaurants, the services, those are what keep everything going every day. >> after almost six years, lois hollin hollingsworth knows how crucial shopping local is to her community. >> the people here are so