cooking, sewing, even braiding their way to the bank. who would have thought mindy mcknight's morning routine, cleverly twisting the hair of her five daughters, would lead to a paycheck. >> we just put videos on to our youtube channel. and within a month, youtube was contacting us to become a partner. now the whole family stars in "cute girls hairstyles," tutorials for parents doing their kids hair. mindy gets more than a million views a week. youtube shares the money made on ads attached to the videos. >> hi, i am betty. welcome to betty's kitchen. >> reporter: retired teacher, betty gibbon is making cash with demonstration with a family recipe, super bowl nachos. >> i had an idea of making a video, uploading it. >> reporter: twice a week her kentucky kitchen becomes a studio thanks to a digital camera operated by husband rick. >> reporter: do you give her suggestions, don't do this, turn around that way? >> she doesn't invite them.