he's putting up billboards and launching this website and mobile app which he hopes will allow tens of thousands of young people to bombard lawmakers with e-mails, faxes and phone calls. this is what is actually used? >> this is a wooden board or a paddle. and this is the kind of divisive choice. >> reporter: we went to the school superintendent with photos of payton's injuries to get answers. how could this happen? we're doing a story about paddling in the school and we're trying to find out whether you think that this is acceptable. >> sir, i don't have any comment for you. don't appreciate the way you came in. i think you're highly unprofessional. have a good day. >> reporter: so, you're not -- >> have a good day, sir. >> reporter: payton's school says it has now stopped paddling. payton and his mom are not satisfied. they are suing. they say their goal is not only to get payton's teacher fired, but also to change the law. >> you know, you can't even hit a dog. you can't hit a prisoner. but you can hit my child because he made a bad grade.