happen now, you would have maybe a twitter mob, calls for firing. what happened around that? >> juan: what happened was he never liked broccoli, as he said. he banned it on air force one. he had never liked broccoli. it was known that he didn't like broccoli. when he banned it, it resulted in a story and the story became a sensation. this was prior to, as you point out, social media. it was the kind of thing where everybody can relate, people who don't like to eat their vegetables. people who do think it's good. in fact, barbara bush that not only are we having broccoli for dinner. we are having broccoli soup. she was a broccoli fan. he was not. i think it really spoke to people about a sense of knowing him. i think it's important. i've mentioned and i think you mentioned, dana, he was a terrific note writer, terrific friend to so many people. alan simpson said when he was down on his popularity ratings, the president called him then