file" with megyn kelly. new reaction now to a disastrous public relations move by starbucks intended to encourage conversations about race. that idea that created about a week of controversy before hitting the trash can with the latest batch of french roast grounds. ironically almost none of those people is reporting on starbucks -- none of those people focusing on another conversation, like how the mainstream media and some very public personalities helped push a lie about racially charged events in ferguson, missouri. now, some in the media after being publicly shamed are starting to come around. trace gallagher details the story tonight from los angeles. trace. >> megyn, the very same reason that much of the media got the duke lacrosse and trayvon martin cases wrong is also why they got the michael brown case wrong. a basic failure to tell both sides of the story. in fact, the hands up don't shoot mantra was born from the