look around. i had more than one person come and ask me this morning why we even had sam ras here on the sidewalk. when i told them it was for black friday they seemed surprised. the busiest shopping dave the year not on the minds of people here. if you look behind me it's pretty representative of small town america. there are no big stores, there are a lot of small ones. there have not been any long lines outside shops at any point today. there are a lot of people who are shopping. even though this kind of a place is quiet, there is not a lot of chaos like you've seen in other places the retailers here do think that they are doing okay. >> i'm crossing my fingers. we are already up from last year at the same time in the morning, so hopefully we're going to beat our numbers. my girls better beat their numbers. so, yeah, i think we'll beat them. >> we are pretty happy with the way it's going. we had a line at 9:00am. we opened an hour early.