emmys. it put us on the map, literally. that's when people finally checked us out. >> programming chief of one of the networks used to say to me about shows like "hill street" and "st. elsewhere" what the american people want is a cheeseburger. what you are trying to give them is a french delicacy. and he said your job is to keep shoving it down their throat until after a while, they'll say, that's doesn't taste bad. and maybe they'll even toward order it for themselves when they go to the restaurant. >> the success of "hill street blues" influenced everything that's came after. and then "st. elsewhere." >> you know what people call this? st. elsewhere. a place you wouldn't want to send your mother-in-law. >> when it first came on, it was promoted as "hill street hospital." >> you gave your patients the wrong antibiotics. you write the worst progress notes. you're pathetic. >> bill? >> what? >> dr. morning needs you right away. >> i'm sorry.