eastern europe are cultural and social. the most important revolution in economics in the last generation has been the rise of the behavioral scientists trained in psychology who are finding that people systematically make decisions that are against their own interests. this might be the tip of the iceberg in understanding human motivation. the real story might be that people see their own interests in much more emotional and tribal way than scholars understand. what if in the eyes of a large group of americans, these other issues are the ones for which they will stand up, protest, support politicians, vote and even pay an economic price? what if, for many people in america, and around the world, these are their true interests? for more, go to cnn.com/fareed and read my "washington post" column this week. and let's get started.

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