$18.7 billion in sales over the next year. it may push some consumers to lower calorie options. it may help states to fill their budget gaps, but, matt, if i want my sugar fix is this somewhere the government should be involved? i guess my bigger question is if you're going to be involved in taking money out of my bad eating or drinking habits are we narrowing the field too much by just targeting sodas when, in fact, there are many ways i can get fat and unhealthy? >> i'm not totally against sin taxes, cigarettes, gasoline. the thing that really weird about soda taxes is the government fends about $4 billion a year on corn subsidies and a lot of that goes to high fructose corn syrup which goes to soda so they're subcy dieding the creation of soda and then tax us for drinking it. if they want to even it out they could eliminate the corn syrup