Blockworks This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Blockworks — a financial media company that consists of a podcast network, events and a newsletter — is launching a news site focused on cryptocurrency. The company hopes to stand out in a crowded market by reaching a more traditional finance audience. Blockworks says it generated more than $3.5 million in revenue in 2020 and is on track to at least double that in 2021. Blockworks, a 3-year-old financial media company behind the popular "The Pomp Podcast," is launching a news site on Tuesday to capitalize on the growing interest in cryptocurrency.