Bitcoin Price Breaks $50,000 Barrier on MicroStrategy's Plan to Buy More BTC Not long after Elon Musk’s Tesla invested $1.5 billion into Bitcoin, the cryptocurrency has notched up yet another record price. In brief This means Bitcoin has recorded yet another all-time high. The record comes two weeks after Tesla announced a $1.5 billion investment in Bitcoin. Bitcoin’s price has broken the $50,000 barrier, reaching as high as $50,560, on the news that MicroStrategy will sell $600 million of convertible senior notes to buy more Bitcoin. The business intelligence firm said today that it intends to sell these notes to institutional investors. The firm intends to use the net proceeds from the sale to acquire more Bitcoin. That would be in addition to the 71,079 BTC it already owns—at a current value of $3.5 billion.