Beachside property boom: Million-dollar sales double and triple in towns 19 Feb, 2021 05:00 PM 4 minutes to read View of Ohope Beach, Bay of Plenty. Photo / Getty Images Sales of $1 million-plus properties in small Bay of Plenty seaside towns have doubled and even tripled in some areas as city-dwellers seek the coastal lifestyle and work-life balance. Real estate agents say the beachside boom is being fuelled by big-city residents seeking holiday homes. But in one seaside spot baches that have been in families for years are becoming scarce as they are snapped up for permanent homes. The number of $1 million-plus properties sold in Pukehina doubled from 10 to 20 in a year and more than tripled in Waihi Beach to 43 from 13, according to the Real Estate Institute of New Zealand.