Aussies can 'taste the feeling' of TV fame with return of 'S

Aussies can 'taste the feeling' of TV fame with return of 'Share a Coke' campaign via Ogilvy


December 16 2020, 9:51 am | BY Ricki Green | 9 Comments
From giant beach balls and eskies to sliding down sand dunes, Coca-Cola ads are synonymous with good times over the Australian summer. Now, thanks to the return of Share a Coke, everyday Aussies will have a chance to star in an iconic Coca-Cola TV ad in a new campaign via Ogilvy Sydney.
 
Up to 170 unique ads will be created and broadcast on various platforms, providing lots of opportunities for Aussies to potentially ‘taste the feeling’ of TV fame.
This year, Coca-Cola is holding an ‘open casting’ giving anyone the chance to star in its TV ads. To make the cut, Aussies simply need to film a short video of themselves giving a ‘shout out’ to a mate they would like to Share a Coke with this summer.

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