All recruitment agent aggregators are not created equal A flood of private money into the education sector is not necessarily a bad thing. Providing students with choice and value is positive and doing so with maximum effectiveness and efficiency makes sense. When a single ship in the Suez Canal can disrupt international trade and a pandemic makes global movement risky or near impossible, there is even more reason to use technology to bring people together. That is the siren call of the ‘aggregators’ in higher education, but there have been recent challenges questioning their transparency, efficacy and level of genuine concern for students.