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April 6, 2021 | 12:01 am
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ALCOHOLIC beverage firms have signed a pledge to help prevent the sale of their products to minors online after e-commerce sales spiked during the pandemic.
The Alcoholic Beverages Alliance of the Philippines (ABAPI) signed the pledge along with e-commerce firms like Lazada Philippines, The Booze Shop, and Winery.ph.
The industry group representing international alcoholic beverage producers and importers said it would encourage e-commerce companies to impose safeguards that prevent minors from buying their products on the platforms.
“This includes sharing industry best practices and helping e-retailers in terms of training and capacity-building. The pledge promotes responsible practices in the online sale and delivery of alcohol and encompasses not only producers and e-retailers, but the entire chain including third-party logistics and delivery companies,” ABAPI said in a press release on Tuesday.

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