Shiseido to bring ‘innovation and skin beauty’ to China Products Expo
The company will debut two new brands in the Chinese market at the event
Shiseido will launch two new prestige skincare brands into the Chinese market at the upcoming first
China International Consumer Products Expo.
The event, which begins on 7 May, will take place at the
Hainan International Convention & Exhibition Center, Haikou. Shiseido was the first beauty company to confirm its attendance at the event and will debut two new products for visitors at the Expo.
Sustainable skincare brand
Baum and minimalist luxury brand
The Ginza will take centre stage in Shiseido’s 500sqm booth, with a separate display area dedicated to each one.