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Haymarket joins Advertising Association s Ad Net Zero
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Account Manager job with Haymarket Media Group
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Best buys | What Car?
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TwelveTrees Park development in West Ham wins planning award
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A pair of former Vines Group colleagues have partnered with GForces to launch a dedicated used electric vehicle (EV) marketing platform called JustGoEV.
Officially launched today (May 25), the newly-created platform already claims to have over 3,000 hybrids, plug-in hybrids (PHEV) and EVs listed online and is seeking growth with car retailers looking to add exposure for their alternative fuel vehicle (AFV) stock.
JustGoEV said that it aims to offer a simplified buying process “without having to filter through thousands of internal combustion vehicles”, while boosting online engagement through video and editorial content.
The new platform is the brainchild of former Vines Group BMW colleagues Jack Woodgate and Joe Worsfold, who developed the venture with the strategic support of automotive marketing expert Ben Caspary.