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Dominick Cruz’s recent post-fight callout was an important moment in American sports. After a UFC fight, winners often challenge big-name fighters to create buzz for future bouts, but no one recognized the name Cruz yelled out: Hans Molenkamp. Cruz, a former bantamweight champion, accused Molenkamp, an employee at Monster Energy, the UFC’s corporate sponsor, of abusing his position in order to increase his social media “clout.” At a time when all other sports have become beholden to corporate interests, UFC fighters are trying to beat up their sponsors. This is why MMA is the best contender for our new national pastime.
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