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Agency will be responsible for digital campaigns, influencer marketing etc.
06 May, 2021 - 11:42 AM IST | By indiantelevision.com Team
MUMBAI: Hair colour brand Streax Professional has assigned its digital AoR (agency of record) mandate to Grapes Digital, following a multi-agency pitch. The account will be handled from Mumbai’s office.
As part of the mandate, the agency will be responsible for executing digital duties for the brand including content planning, creative support, media planning and buying and influencer marketing.
HRI COO Ameya Dangi said, “We are excited to associate with Grapes Digital. We are confident that the agency will deliver the best campaigns through their creative teams, and will help us to reach our digital target audience. Today, presence in the digital world is a very important way in which brands establish closer connect with their audience. Streax Professional has built a strong digital presence over the years and throu
The agency will be responsible for executing digital duties, including content planning, creative support, media planning and buying and influencer marketing
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