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(PHOTO: Anderson Guerra/Pexels) Facebook has always dominated as the most used social media platform in Uganda. However, this all comes to fall as its spot is now taken by micro-blogging website, Twitter which has a market share of 57.09% compared to Facebook’s 9.02% sitting in the fourth place after Pinterest (19.13%) and YouTube (10.3%), as of June 2021 according to statistics by Stat Counter. According to Stat Counter’s chart, Twitter surpassed Facebook to be the most used social media platform in Uganda in mid-January 2021. Source: Stat Counter Global Stats – Social Media Market Share. Facebook’s fall attributes to Ugandan’s online using Virtual Private Networks (VPNs) to access the platform. This is a result of the Ugandan government indefinitely suspending/blocking the use of the platform after claiming that the social media giants refused to restore the Government of Uganda and NRM Online accounts during the general elections.

Anderson guerra pexelsGovernment citizens interaction centerVirtual private networks vpnsMembers of parliamentStat counterStatcounter global statsMedia marketSocial media marketVirtual private networksCoordinated inauthentic behaviourExcise dutyஅரசு குடிமக்கள் தொடர்பு மையம்உறுப்பினர்கள் ஆஃப் பாராளுமன்றம்ஸ்ட்யாட் எதிர்மீடியா சந்தைசமூக மீடியா சந்தை