CMO s top 8 martech stories for the week -8 July 2021
All the latest martech, adtech and customer technology news from Outbrain, Medallia, The Trade Desk, Hootsuite, Slack, Hopin, Clara and Slack.
Outbrain plans IPO, secures US$200m
Just days after filing its registration statement with the US Securities and Exchange Commission to kickstart the IPO process, Outbrain has secured a US$200 million investment.
The content recommendation platform filed its IPO papers last week, with the intention of listing on the Nasdaq under the ticker symbol, OB. The number of shares to be offered and price point were not confirmed.
Days later, Outbrain confirmed it had scored a US$200m funding injection from Boston-based investment firm, The Baupost Group. Baupost manages about $31 billion and invests in a wide range of asset classes including significant holdings in publicly traded debt and equity securities, private debt, real estate, and private equity.
Medallia and ServiceNow Provide a More Comprehensive View of Employee Experience – Consumer Electronics Net consumerelectronicsnet.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from consumerelectronicsnet.com Daily Mail and Mail on Sunday newspapers.
3 weeks ago
SAN FRANCISCO–(BUSINESS WIRE)–
Medallia (NYSE: MDLA), the leader in customer and employee experience and engagement, announced that it has been recognized as the 2021 ServiceNow Americas App Development Platform Partner of the Year.
This award recognizes Medallia for excelling in App Development and ratings, building their Apps on the Now Platform, and overall growth.
The ServiceNow Global Alliances and Channel Ecosystem (ACE) organization recognizes the achievements of best-in-class partners who have successfully contributed to ServiceNow’s growth through transformative practices in business, technology and customer success. This year’s awards are based on partner performance in 2020 and evaluate a combination of attributes that include revenue contribution, product line expansion, workflow and skills growth as well as business innovation or transformation.