iTWire Why the Customer Data Platform is one of today’s top technology acquisitions
Shares Katrina Wong, Vice President Product Marketing & Demand Generation, Segment
GUEST OPINION by Katrina Wong, Segment: Consumers’ collective flight to digital sparked a global CDP boom in 2020 and, as the economy recovers, Australian businesses that don’t implement the technology may struggle, writes Katrina Wong, Vice President Product Marketing & Demand Generation, Segment.
Was slashing outgoings across the board your organisation’s initial response to the COVID crisis in early 2020? Around Australia, business leaders in their thousands went scrambling for savings to bolster their bottom lines, as the country experienced its first recession in more than 30 years.
CONTENT: Press Release
April 26, 2021 /3BL Media/ - The integration of your data related to climate change, water, forests and the supply chain in the Metrio platform makes it possible to simplify and optimize the collection of your data and KPIs and thereby facilitate the response to CDP questionnaires. Given the worldwide reputation of the CDP, this accreditation confirms the leading position in ESG reporting of the Metrio software as well as the reliability of its tool and its services.
Patrick Elie, CEO and co-founder of Metrio: “We are delighted that our Metrio platform is accredited by the CDP. This underlines Metrio’s commitment to making the entire ESG reporting process less burdensome for our clients so that they can focus on improving their environmental and social impacts rather than collecting data.
What s Next For The Customer Data Platform (CDP) In 2021? forbes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from forbes.com Daily Mail and Mail on Sunday newspapers.
Executives across the c-suite should understand the benefits and value that a customer data platform provides in the era of increased data privacy and customer experience. A CDP collects, organizes, and centralizes customer data, building complete user profiles and boosting CX and data consistency.
Climate crisis, displacement and solidarity
On 30 March, the Holy See engaged with an important aspect of displacement with the publication of its ‘Pastoral Orientations on Climate Displaced People’. The document, approved by Pope Francis, was produced by the Dicastery for Promoting Integral Human Development, a Vatican department established by Francis that works on both migration and environmental matters.
The intersection between climate change and human displacement is a still emerging area of concern. Nevertheless, we know that climate change is already a factor in various forms of human mobility, ranging from relatively voluntary migration to compulsory resettlement to temporary or permanent displacement, either internal or international.