A special CMO, CIO and SAP virtual event
Bridging the experience – expectation gap with customers is the tricky task organisations are faced with today, and digital, data and a human touch are the tools they must harness to succeed.
According to SAP Customer Experience’s new research,
Heart Matters: why customer experience is an affair of the heart, customers in Australia have ever-higher expectations of their favourite brands, from transparency and security of personal data to frictionless interactions across channels in a responsive and personalised manner. Today’s customers want engagement on their terms and in ways that honour their privacy and instil trust. And thanks to rapid digitisation during the pandemic, they expect experiences digitally enabled, too.
Sydney lockdown: Cue calls for tighter lockdown restrictions as exposure sites grow afr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from afr.com Daily Mail and Mail on Sunday newspapers.
Source: Unsplash/Victoria Heath.
Australian omnichannel experience platform Brauz has expanded its offerings to allow customers to shop in physical stores from their own homes via Zoom, helping retailers struggling with lockdown and restrictions to sell direct to their audience.
Customers can now organise to book a virtual shopping appointment through Brauz client’s websites, which will prompt an email and text with a link to a Zoom call.
“Consumer behaviour is evolving at an unprecedented rate and businesses are looking for technology partners that can provide immersive experiences, removing friction and allowing a greater connection to their brand,” said Brauz founder and chief executive Lee Hardham.
Loophole to get Xmas presents on time Australia Post said you had to get your Christmas orders in by December 12, but there’s a trick that could let you keep online shopping until the day before.
Smarter Shopping by Emily Cosenza 17th Dec 2020 2:44 PM While many believe the deadline for online shopping deliveries has long passed, there s a loophole that could allow Aussie shoppers to keep buying right up to Christmas Eve, and still get their gifts on time. Australia Post set their deadline for delivery before Christmas at December 12, but new data shows some courier services can still deliver in just one day - even at this time of year.
Christmas Australia: How to get online shopping delivered in time geelongadvertiser.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from geelongadvertiser.com.au Daily Mail and Mail on Sunday newspapers.