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dentsu International partners with Malaria No More UK and Meji Alabi inviting youths from around the world to join the movement against the world s oldest deadly disease
Dentsu international has partnered with global NGO Malaria No More UK to launch ‘Draw The Line Against Malaria’. The star-studded creative campaign invites youth from across Africa and the globe to join the movement to end the world’s oldest deadliest disease. The global integrated campaign is the latest in a three-year pro bono partnership involving creative and media agencies from across the dentsu international network, aimed at ending a disease that kills a child every two minutes.
Dentsu International partners with Malaria No More UK to ‘Draw the Line Against Malaria’ LISTEN
FEB 24, 2021
Powerful multi-platform collaboration of dentsu agencies in Africa, Europe and the US asks young people from across the African continent and globally to ‘Draw The Line Against Malaria’ and call on leaders to end malaria in a generation.
Campaign Creative and Strategy lead by Isobar Amsterdam.
Digital platform showcases a fresh new universal visual language made up of lines, symbols and patterns, called ‘Muundo’ - for a digitally connected generation.
The ‘Draw The Line Against Malaria’ campaign is part of dentsu’s $5 million pro bono partnership with Malaria No More UK and commitment to the UN Sustainable Development Goals.
dentsu
Published on:
24th February 2021
Powerful multi-platform collaboration of dentsu agencies in Africa, Europe and the US asks young people from across the African continent and globally to ‘Draw The Line Against Malaria’ and call on leaders to end malaria in a generation.
Campaign Creative and Strategy lead by Isobar Amsterdam.
Digital platform showcases a fresh new universal visual language made up of lines, symbols and patterns, called ‘Muundo’ - for a digitally connected generation.
The ‘Draw The Line Against Malaria’ campaign is part of dentsu’s $5 million pro bono partnership with Malaria No More UK and commitment to the UN Sustainable Development Goals.
Dentsu international has partnered with global NGO Malaria No More UK to launch ‘Draw The Line Against Malaria’. The star-studded creative campaign invites youth from across Africa and the globe to join the movement to end the world’s oldest deadliest disease. The global integrated campaign is the latest in a three-year pro bono partnership involving creative and media agencies from across the dentsu international network, aimed at ending a disease that kills a child every two minutes.
The ground-breaking campaign taps into a cultural moment where new generations are claiming their futures back from this deadly disease, combining a digital platform, activation, and powerful film.
Siya Kolisi, Sherrie Silver & More: African Stars Join Forces to Draw the Line Against Malaria globalcitizen.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from globalcitizen.org Daily Mail and Mail on Sunday newspapers.