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DJ Media and Games Invest s media segment Verve Group announces launch of ATOM , a unique on-device anonymized ad personalization solution for efficient user acquisition in IDFA-less advertising world
Media and Games Invest s media segment Verve Group announces launch of ATOM , a unique on-device anonymized ad
personalization solution for efficient user acquisition in IDFA-less advertising world - Strong changes occur in the segment of advertising; with the deprecation of Apple s Identifier for Advertisers (IDFA) as of April 26, 2021, tracking of mobile user data across apps and websites is being prevented. Besides Apple, others (e.g. Google) are expected to take similar measures, changing their own -previously open-
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DGAP-News: Media and Games Invest plc / Key word(s): Miscellaneous
Media and Games Invest s media segment Verve Group announces launch of ATOM , a unique on-device anonymized ad
personalization solution for efficient user acquisition in IDFA-less advertising world
2021-05-25 / 12:25
The issuer is solely responsible for the content of this announcement.
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Media and Games Invest s media segment Verve Group announces launch of ATOM , a unique on-device anonymized ad
personalization solution for efficient user acquisition in IDFA-less advertising world . Strong changes occur in the segment of advertising; with the deprecation of Apple s Identifier for Advertisers (IDFA) as of April 26, 2021, tracking of mobile user data across apps and websites is being prevented. Besides
Investment Week unveils shortlist for Investment Marketing and Innovation Awards 2021
Winners announced on 16 July
Several new categories are up for grabs in this year s awards
We received a record number of submissions this year so well done to all those shortlisted.
Following a year of unprecedented challenges for marketing and distribution, these awards are intended to honour the marketing and content campaigns, as well as the individuals and teams that have successfully persevered and delivered excellence in terms of creativity, innovation, and customer engagement.
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