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University Canada West (UCW) Expands Educational Offering Beyond Their Renowned Business Courses
February 19, 2021 GMT
VANCOUVER, Canada (BUSINESS WIRE) Feb 19, 2021
University Canada West (UCW) has come a long way since it was founded in 2004 by accomplished academic and distinguished scientist Dr. David Strong. Despite the challenges faced by everybody in 2020, UCW has seen two of its programs earning NCMA accreditation, an innovative-driven new partnership with the Digital Marketing Institute (DMI), and has expanded its repertoire of short courses with two new additions.
Dr. Strong set out with a clear vision to create an independent university that was accessible to all, with a practical focus and an emphasis on teaching excellence. Since then, UCW has proven itself with continual growth and has defined itself as a class-act educational provider renowned for being an innovative bus
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NEW YORK, Feb. 9, 2021 /PRNewswire/ Lose the pretentious language, bewildering jargon, annoying acronyms, and numbing wordiness plaguing business and marketing communications today, and start writing and speaking with clarity, brevity and impact.
So says the new book
Business Blather: Stop Using Words That Sound Good But Say Nothing! by business communications expert, award-winning copywriter and seven-time author Jerry McTigue.
Business Blather: Stop Using Words That Sound Good But Say Nothing! by Jerry McTigue
Citing numerous examples of entrenched writing and speaking conventions that produce ineffectual corporate babble, McTigue demonstrates how each excerpt can be expressed in a more powerful and incisive way.
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Good Data in Business and Professional Discourse Research and Teaching
Further Explorations
Examines the benefits of an interdisciplinary approach to language in use
Asks why the triangulation of quantitative and qualitative methods is so popular
Interrogates the issue of authenticity, and queries what makes practices actual see more benefits
Buy this book
Immediate eBook download after purchase Hardcover $139.99
Institutional customers should get in touch with their account manager
This edited book engages with the richly interdisciplinary field of business and professional communication, aiming to reconcile the prescriptive ambitions of the US-centred business communication tradition with the more descriptive approach favoured in discourse studies and applied linguistics. A follow-up to the award-winning book