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Tullahoma-based Cascade Hollow Distilling Co. has premiered its latest special release under the Cascade Moon series, and this particular whiskey does indeed celebrate 150 years of the George A. Dickel brand. But when I first saw that, it reminded me of an old joke by Steven Wright: âI went down the street to the 24-hour grocery. When I got there, the guy was locking the front door. I said, Hey, the sign says you re open 24 hours. He said, Yes, but not in a row.
You see, the George Dickel Distillery has a long and complex history, starting out as a spirits wholesaler and retailer before getting into the distilling biz. Over the decades, the distillery changed hands and even names a couple of times, and the latest ownership change came when international spirits powerhouse Diageo acquired Dickel as part of a series of purchases, mergers and brand swaps.