Leading global life insurer
Manulife has launched a new digital campaign to reaffirm and strengthen its commitment to help Filipinos make every day better in 2021. The campaign kicks off with a digital film titled “
Goodbye, Hello,” which Filipinos can now watch on Manulife Philippines’ official Facebook page and YouTube channel.
The film features the story of Miguel and his Lola Nora, as they prepare to take on 2021, following the challenges they faced in the previous year. The film touches on the importance of learning new things, and turning difficulties into opportunities.
“The year 2020 taught us a lot of things. Because of the pandemic, our values and priorities have changed. We focused on the truly essential, and realized what we must do to make our loved ones feel cherished and protected,” said Melissa Henson, Senior Vice President and Chief Marketing Officer of Manulife Philippines. “The new year gives Filipinos the opportunity to look back and look ahead