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BE CLIMATE supports Veganuary 2021
New year, new opportunities: By supporting Veganuary, BE CLIMATE will send out another signal for climate protection and draw the public’s attention to the advantages of a vegan lifestyle. Well-known companies such as Aldi, Lidl, Dr. Oetker, Frosta and Rossmann also
participate in Veganuary and, at the beginning of the new year, initiate all kinds of vegan-related activities for their customers. Paul McCartney, Ralf Moeller, and Hannes Jaenicke are
just some of the celebrities who support this movement, too.
Veganuary is an international organisation that was founded in Great Britain in 2014. Its aim is to encourage people all around the world to try out a purely plant-based diet.