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Logitech Zone True Wireless, Zone Wired Earbuds Launched Targeting Video Conferencing
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Week at a glance: News ops in COVID times; Spotlight on PR; Performance marketing
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How Logitech has kept millennials at the core of their marketing strategy
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Logitech India announced the opening of its first-ever experience store in Nehru Place in Delhi. The store is part of the brand’s retail strategy to allow users to experience their wide range of product portfolio that is spread across gaming, lifestyle and productivity segments. The store provides a premium experience with enhanced appeal and engaging model to interact with the customers and other retail partners, giving in-depth experience in a dynamic brand environment.
Pocket Aces’ Loco and Global Tech giant Logitech G join hands to host India’s largest PC tournament
09 Feb, 2021 - 05:22 PM IST | By indiantelevision.com Team
Loco, India’s leading live game streaming, and esports platform, announces its partnership with the global leader in gaming and PC accessories, Logitech G. The partnership marks a new milestone in the former’s mission to deliver unrivaled entertainment to the strong PC gaming ecosystem in India. With a vision to reach out to the PC gaming community which is expected to be valued at $36.9 billion, both brands who are leaders in their respective industries, have teamed up to host one of India’s largest PC gaming tournaments. The tournament will see skilled PC gamers competing across four of the most popular and exciting PC games - Valorant, CS: GO, Rainbow 6 Siege, and DOTA2.